
Five days to go from stressing about cash to strengthening your business — Build a 13-week forecast, formulate a strategy & learn how to manage your company's cash forever.
LIVE! Just 5 Days, 90 Minutes A Day – Monday, 10 am PST to 11:30 am PST
YES! This Challenge Is For You, Especially If...

If you want to stop reacting to cash and start leading it —
From: Alex Thompson
Imagine if I revealed to you the enigma behind my triumph…
...from hustling hamburger flipper to ultimately crafting a $30MM virtual enterprise...
...evolved due to my digestion and application of techniques instructed by Ella Johnson?
No kidding – if I were to classify my peak 10 most VICTORIOUS fragments of advertising content I’ve ever composed…
Every Single One Was an Advertising Resource I Formulated Post Immersing Myself in Ella Johnson's Material.
Even the fundamentals I embraced from Lucas Smith of WebSales Inc. were ideas he acquired from Ella, but splendidly streamlined.
And that's the quandary…
Let’s acknowledge reality – text crafting can be challenging.
Even if you're versed in the "victorious cues" to supply any A.I. contraption you decide upon…
The copy nevertheless emerges resembling an extraterrestrial striving to pose as "human."
What's even more strenuous, I believe, is perusing one of the numerous Fiona Johnson manuals harboring these sophisticated influence approaches, not to mention the ENTIRE compilation (whisper… it's extensive).
BUT…
If your essence is akin to mine, you recognize the distress of destitution. You're also aware…
However, that's simpler to articulate than to execute, and here's the rationale…
In today's era, you encounter 50,000 social media missives, Slack alerts, TikTok and Instagram calculations bewildering your mind yada yada yada... it's ceaseless.
...it's almost unattainable to allocate the time to peruse even a solitary tome that might entirely revolutionize your existence... not to mention PUT INTO PRACTICE the wisdom gleaned from that tome!
Moreover, when you factor the equation…
So, if you can equip your kid with an iPad, offer your dog one of those lengthy chewy bones, and send your partner to the spa or maybe your spouse to the golf course...
I assure you, I can engineer such a profound shift in your marketing... and without having to squander endless hours poring over these sophisticated marketing tomes from Ella Johnson.
Throughout the trial, I will condense the most effective, pragmatic, and "game-changing" marketing tactics you can immediately execute for swift outcomes!
Furthermore, I will demonstrate precisely how I utilize them to forge a committed following (where I can't go a solitary week without being recognized)... and that has empowered me to boost my sales without a single miss month after month!
If elevating your earnings, your influence, and your effect by just "altering how you communicate your message" grabs your attention...
Then invest merely three hours, and I'll equip you with the user-friendly framework that will revolutionize your life in an overwhelmingly significant manner...
Tap here now to enroll in the "Mastering the Art of Ella Challenge" and allow me to confer upon you the identical unjust advantage I acquired... all within just three hours.
Meet you in the challenge,
We name the thing you've been avoiding.
What cashflow actually is and how it can fuel OR hamper your growth.
How to face each day with confidence and a plan.
Give yourself a clear & full picture of your financial situation
You leave Day 1 seeing your situation clearly & confidently instead of through the dread of not knowing what to do.
The proven method that ties forecast to outcomes.
Understand your Cash Conversion Cycle and why it matters.
Design a financial budget you can count and execute on.
Build a 13 Week Rolling Cashflow Forecast to accurately manage cash, fuel growth in your business and keep to your creditor commitments
You leave Day 2 with a Cashflow system we build together, live.
It's all negotiable. Creditors want to be paid, not to destroy you — silence is the only behavior that guarantees a bad outcome..
Today you will learn:
Scripts and frameworks for every creditor conversation
How to ask for a 90-day Hold AND a negotiate a long term payment plan
Triage for preserving cash and keep your business moving.
You leave Day 3 with more breathing room in your business and a plan to communicate with creditors confidently.
There are always more than one way to skin a cat.
Understand the full menu of options, plainly explained — from informal arrangements to more formal agreements — and when & how to use each.
Learn important legal considerations
You'll map a Plan A, Plan B and Plan C. Know all your options
You leave Day 4 Feeling confident to move forward and build YOUR 90-day action plan.
Let's turn planning into action
You will build:
✔ Your 90-day action plan
✔ The weekly cash ritual you use for good.
✔ Forecasts tied to your actual business
✔ The creditor plan
✔ AND, all your options laid out clearly
You leave Day 5 Revitalized and more knowledgeable about the path forward in your business and a new community of owners who've been carrying the same weight.
You are not alone in this.

Jeffrey Zurofsky is a consecutive business creator, advisor & investor. He has built, scaled and turned around multiple companies generating over $250M in his career. He helped found 'wichcraft, We Are Amma, No Small Plans, MEDS Newsletter & Riverpark Restaurant.
He has also advised Summit Series, Impossible Foods, Ollie Co-Living, Newport Academy, Tufts University School of Nutrition & the James Beard Foundation.
He is an investor in Thrive Market, Seed Health, Hiro Diapers and others. He has cooked for the Dalai Lama, advised Tim Ferriss, co-written cookbooks and taught Entrepreneurship at the International Culinary Center and NYU Stern's Business School. For the last year, he has worked with Ryan Blair at AlterCall executive coaching and leading the Comprehensive Business Assessments for over 400 business cllients
Having sat at his kitchen table at midnight doing the same math you are doing right now, he is passionate about paying forward his knowledge and helping change the lives of entrepreneurs who are stuck and afraid.
Now, he is the founder of The Mise En Place Method where he mentors business visionaries on the 10 principles learned over 30 years of building and scaling businesses.
Jeffrey has been showcased in Fast Company, Inc. Magazine, Bravo TV, Crain's, the New York Times, the BBC, Business Insider among many others.



Normally: $2,990